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7 case(s) found.

How a Good Strategy Can Fail: Leadership Lessons from Napoleon’s Rise and Fall

By  W. Chan Kim,  Renée Mauborgne,  Melanie Pipino
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Napoleon was a blue ocean strategist ahead of his time. With his innovative approach to military warfare, he reshaped conventional war strategies. But despite his outstanding and innovative war strategies, success eluded him in the end.

    Published 27 May 2024

    Reference 6893

    Length 10 page(s)

    Topic Strategy

    Region Europe

    Industry Military

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    How a Good Strategy Can Fail: Leadership Lessons from Napoleon’s Rise and Fall

    By  W. Chan Kim,  Renée Mauborgne,  Melanie Pipino
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    Napoleon was a blue ocean strategist ahead of his time. With his innovative approach to military warfare, he reshaped conventional war strategies. But despite his outstanding and innovative war strategies, success eluded him in the end.
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      Driving Sustainable Growth and Empowering Society: Nickel's Blue Ocean Beyond Disruption

      By  W. Chan Kim,  Renée Mauborgne,  Melanie Pipino
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      Nickel, a French fintech established in 2014, aimed to provide accessible banking services to underserved populations. Their innovative 'bank in a box' concept, requiring only an ID, a mobile phone, and €20, was distributed through local tobacco stores in France, which are an integral part of French daily life.

        Published 30 Nov 2023

        Reference 6854

        Length 14 page(s)

        Topic Strategy

        Region Europe

        Industry Financial Services,  Banking

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        Driving Sustainable Growth and Empowering Society: Nickel's Blue Ocean Beyond Disruption

        By  W. Chan Kim,  Renée Mauborgne,  Melanie Pipino
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        Nickel, a French fintech established in 2014, aimed to provide accessible banking services to underserved populations. Their innovative 'bank in a box' concept, requiring only an ID, a mobile phone, and €20, was distributed through local tobacco stores in France, which are an integral part of French daily life.
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          KROHN: A Blue Ocean of Red Fashion

          By  Andrew Shipilov,  Nathan Furr,  Michael Olenick
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          Over her career as a business executive, Norwegian Anita Krohn Traaseth became a seasoned mentor for emerging professionals, guiding them through the complexities of navigating promotions, salary negotiations, and leadership development.

            Published 08 Aug 2023

            Reference 6823

            Length 8 page(s)

            Topic Strategy

            Region Europe

            Industry Textiles

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            KROHN: A Blue Ocean of Red Fashion

            By  Andrew Shipilov,  Nathan Furr,  Michael Olenick
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            Over her career as a business executive, Norwegian Anita Krohn Traaseth became a seasoned mentor for emerging professionals, guiding them through the complexities of navigating promotions, salary negotiations, and leadership development.
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              Reinventing Fundraising Charity: The Enduring Success of Red Nose Day

              By  W. Chan Kim,  Renée Mauborgne,  Melanie Pipino
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              When Comic Relief’s Red Nose Day started in the UK, the charity industry was a deep red ocean. Competition was intense and growing, costs were up, and donations were down. Yet Red Nose Day rapidly achieved 96% national brand awareness.

                Published 30 Nov 2018

                Reference 6431

                Length 12 page(s)

                Topic Strategy

                Region Europe

                Industry Philanthropy,  Fund-Raising,  Non-Profit Organization Management

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                Reinventing Fundraising Charity: The Enduring Success of Red Nose Day

                By  W. Chan Kim,  Renée Mauborgne,  Melanie Pipino
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                When Comic Relief’s Red Nose Day started in the UK, the charity industry was a deep red ocean. Competition was intense and growing, costs were up, and donations were down. Yet Red Nose Day rapidly achieved 96% national brand awareness.
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                  Healthcare (A): Rehability, Innovation in a Highly Regulated Industry

                  By  W. Chan Kim,  Renée Mauborgne,  Lauren Hancock Mathys
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                  Executives in heavily regulated industries, such as Healthcare, often feel their hands are tied by rules and regulations which some claim to even interfere with their ability to innovate. As such, it is not uncommon to find regulated firms competing in the same way for decades without ever challenging the status quo.

                    Published 20 Dec 2013

                    Reference 6013

                    Length 5 page(s)

                    Topic Strategy

                    Region Europe

                    Industry Medical Devices

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                    Healthcare (A): Rehability, Innovation in a Highly Regulated Industry

                    By  W. Chan Kim,  Renée Mauborgne,  Lauren Hancock Mathys
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                    Executives in heavily regulated industries, such as Healthcare, often feel their hands are tied by rules and regulations which some claim to even interfere with their ability to innovate. As such, it is not uncommon to find regulated firms competing in the same way for decades without ever challenging the status quo.
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                      Healthcare (B): Rehability, Innovation in a Highly Regulated Industry

                      By  W. Chan Kim,  Renée Mauborgne,  Lauren Hancock Mathys
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                      The case "Rehability (B)" illustrates how one firm created a blue ocean of new market space in the highly regulated and competitive German healthcare industry in the early 1990s.

                        Published 20 Dec 2013

                        Reference 6013

                        Length 9 page(s)

                        Topic Strategy

                        Region Europe

                        Industry Medical Devices

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                        Healthcare (B): Rehability, Innovation in a Highly Regulated Industry

                        By  W. Chan Kim,  Renée Mauborgne,  Lauren Hancock Mathys
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                        The case "Rehability (B)" illustrates how one firm created a blue ocean of new market space in the highly regulated and competitive German healthcare industry in the early 1990s.
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                          Velib': Sustainable Market Space?

                          By  Renato Orsato,  Luk Van Wassenhove
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                          Velib' is a station bicycle system in which rented bicycles can be picked up in one station and returned to a different one, and is an initiative of the mayor of Paris in partnership with JCDecaux, the giant advertising company. The system has been an instant success, with 50 million users in its first two years of operations.

                            Published 28 Jun 2010

                            Reference 5689

                            Length 8 page(s)

                            Topic Strategy

                            Region Europe

                            Industry Marketing and Advertising

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                            Velib': Sustainable Market Space?

                            By  Renato Orsato,  Luk Van Wassenhove
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                            Velib' is a station bicycle system in which rented bicycles can be picked up in one station and returned to a different one, and is an initiative of the mayor of Paris in partnership with JCDecaux, the giant advertising company. The system has been an instant success, with 50 million users in its first two years of operations.
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