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12 case(s) found.
Short videos are the new trend in entertainment and social networking. TikTok/Douyin is the undisputed leader of short video-sharing apps. Less than four years after it launched in China, TikTok shot to global prominence thanks to an addictive user experience.
Short videos are the new trend in entertainment and social networking. TikTok/Douyin is the undisputed leader of short video-sharing apps. Less than four years after it launched in China, TikTok shot to global prominence thanks to an addictive user experience.
This case describes how the Chinese internet healthcare company Ping An Good Doctor created a nondisruptive solution for addressing a key challenge in China’s healthcare industry: Seeking healthcare was difficult for many Chinese people due to the relative scarcity and uneven distribution of high-quality healthcare services.
Reference 6654
Published 25 Feb 2021
Length 21 page(s)
Topic Strategy
Region Asia
Industry Health, Wellness and Fitness
This case describes how the Chinese internet healthcare company Ping An Good Doctor created a nondisruptive solution for addressing a key challenge in China’s healthcare industry: Seeking healthcare was difficult for many Chinese people due to the relative scarcity and uneven distribution of high-quality healthcare services.
With a focus on China’s biggest internet companies, Alibaba and Tencent, the case study describes their respective histories, fintech subsidiaries and platform-based ecosystems.
Reference 6588
Published 22 Jul 2020
Length 35 page(s)
Topic Strategy
Region Asia
Industry Financial Services, Internet, Banking
With a focus on China’s biggest internet companies, Alibaba and Tencent, the case study describes their respective histories, fintech subsidiaries and platform-based ecosystems.
Nintendo languished in last place during the console wars of the early 2000s, with game industry analysts suggesting that the Kyoto-based firm exit the gaming console market altogether. Instead, Nintendo used Blue Ocean Strategy to redefine market boundaries, creating the best-selling video-game console ever, the Nintendo Wii.
Reference 6486
Published 02 May 2019
Length 13 page(s)
Topic Strategy
Region Asia
Industry Computer Games, Computer Software, Entertainment
Nintendo languished in last place during the console wars of the early 2000s, with game industry analysts suggesting that the Kyoto-based firm exit the gaming console market altogether. Instead, Nintendo used Blue Ocean Strategy to redefine market boundaries, creating the best-selling video-game console ever, the Nintendo Wii.
Preferred Networks, Inc. (PFN), a start-up specialized in deep learning technologies, a branch of artificial intelligence (AI) research, differentiated itself early on by aligning with Japan’s manufacturing might and bringing deep learning to the internet of things (IoT).
Reference 6477
Published 30 Sep 2019
Length 13 page(s)
Topic Strategy
Region Asia
Industry Computer Software
Preferred Networks, Inc. (PFN), a start-up specialized in deep learning technologies, a branch of artificial intelligence (AI) research, differentiated itself early on by aligning with Japan’s manufacturing might and bringing deep learning to the internet of things (IoT).
This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.
Reference 6422
Published 25 Jun 2018
Length 10 page(s)
Topic Strategy
Region Asia
Industry Leisure, Travel and Tourism
This highly engaging strategy formulation exercise allows participant to unlock their creativity through the systematic five-step process of blue ocean shift. We reverse the learning process of case method by combining it with a group exercise.
This case analyses Tata Motors' strategic move to create and launch the Tata Nano, exploring the factors behind the project's earlier success and the reasons for its execution failure. It illustrates the importance of having a strong and aligned set of value, profit and people propositions in order to create and capture a blue ocean.
Reference 6275
Published 30 Jan 2017
Length 8 page(s)
Topic Strategy
Region Asia
Industry Automotive, Transportation/Trucking/Railroad
This case analyses Tata Motors' strategic move to create and launch the Tata Nano, exploring the factors behind the project's earlier success and the reasons for its execution failure. It illustrates the importance of having a strong and aligned set of value, profit and people propositions in order to create and capture a blue ocean.
The case sets China’s Huawei Technologies in the context of the evolving global smartphone industry, notably its positioning and the links between its competitive strategy and its corporate (global) strategy.
Reference 6269
Published 27 Feb 2017
Length 24 page(s)
Topic Strategy
Region Asia
Industry Telecommunications, Wireless
The case sets China’s Huawei Technologies in the context of the evolving global smartphone industry, notably its positioning and the links between its competitive strategy and its corporate (global) strategy.
With ChotuKool, an innovative cooler, Gopalan Sunderraman, Executive Vice President at Godrej & Boyce Manufacturing and his team were able to profitably address a need of bottom-of-the-pyramid consumers in rural India.
Case A presents the challenge and the approach used (in-market research) to identify the need and design a solution.
Reference 6224
Published 22 Jul 2016
Length 5 page(s)
Topic Strategy
Region Asia
Industry Consumer Goods
With ChotuKool, an innovative cooler, Gopalan Sunderraman, Executive Vice President at Godrej & Boyce Manufacturing and his team were able to profitably address a need of bottom-of-the-pyramid consumers in rural India.
Case A presents the challenge and the approach used (in-market research) to identify the need and design a solution.
As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
Reference 6223
Published 14 Nov 2016
Length 27 page(s)
Topic Strategy
Region Asia
Industry Automotive, Transportation/Trucking/Railroad
As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
With the publication of CK Prahalad’s “The Fortune at the Bottom of the Pyramid” (2005), the poor were suddenly seen as a potential market in the eyes of multinational corporations (MNCs). Although poor, the BOP is a large and growing market.
Reference 6088
Published 27 Oct 2014
Length 27 page(s)
Topic Strategy
Region Asia
Industry Pharmaceuticals
With the publication of CK Prahalad’s “The Fortune at the Bottom of the Pyramid” (2005), the poor were suddenly seen as a potential market in the eyes of multinational corporations (MNCs). Although poor, the BOP is a large and growing market.
The (A) case describes how GE Healthcare developed an ECG device optimized for low-income mass markets in India. It also discusses the organizational changes GE made to better serve the Bottom of Pyramid (BOP) markets.
Reference 5776
Published 29 Mar 2011
Length 12 page(s)
Topic Strategy
Region Asia
Industry Medical Devices, Consumer Electronics
The (A) case describes how GE Healthcare developed an ECG device optimized for low-income mass markets in India. It also discusses the organizational changes GE made to better serve the Bottom of Pyramid (BOP) markets.
