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26 case(s) found.
nam.R, a data-driven start-up based in Paris, embarked on an ambitious plan to contribute to address global warming using open data. From its launch in 2017, using open-data sources augmented by sophisticated data analytics, nam.R has constructed a “digital twin” of every single building in France by early 2020.
Reference 6555
Published 11 Feb 2021
Length 29 page(s)
Topic Strategy
Region Europe
Industry Information Technology and Services
nam.R, a data-driven start-up based in Paris, embarked on an ambitious plan to contribute to address global warming using open data. From its launch in 2017, using open-data sources augmented by sophisticated data analytics, nam.R has constructed a “digital twin” of every single building in France by early 2020.
The case illustrates how Atos, a global leader in digital transformation, used a social networking based tool (blueKiwi) to replace email in its internal communications. The key to its successful deployment was the creation of professional communities (analogous to groups in Facebook) around specific issues.
Reference 6456
Published 25 Mar 2019
Length 13 page(s)
Topic Strategy
Region Europe
Industry Information Technology and Services
The case illustrates how Atos, a global leader in digital transformation, used a social networking based tool (blueKiwi) to replace email in its internal communications. The key to its successful deployment was the creation of professional communities (analogous to groups in Facebook) around specific issues.
The case illustrates how Atos, a global leader in digital transformation, used a social networking based tool (blueKiwi) to replace email in its internal communications. The key to its successful deployment was the creation of professional communities (analogous to groups in Facebook) around specific issues.
Reference 6456
Published 25 Mar 2019
Length 5 page(s)
Topic Strategy
Region Europe
Industry Information Technology and Services
The case illustrates how Atos, a global leader in digital transformation, used a social networking based tool (blueKiwi) to replace email in its internal communications. The key to its successful deployment was the creation of professional communities (analogous to groups in Facebook) around specific issues.
Thirty years after being founded by CEO Marco Stefanini, Stefanini is one of the largest providers of ICT services in Latin America. Unlike most Brazilian (and Latin American) companies, Stefanini has focused on international markets for many years.
Reference 6328
Published 30 Oct 2017
Length 23 page(s)
Topic Strategy
Region Global
Industry Information Technology and Services, Outsourcing/Offshoring
Thirty years after being founded by CEO Marco Stefanini, Stefanini is one of the largest providers of ICT services in Latin America. Unlike most Brazilian (and Latin American) companies, Stefanini has focused on international markets for many years.
The case focuses on the response to the digital transformation of marketing by Publicis Groupe, a major advertising holding company. It traces over the course of a decade the rise of digital on the corporate agenda, the establishment of a specific unit, VivaKi, and its ongoing adaptation to organizational issues as well as shifting external conditions.
Reference 6242
Published 26 Aug 2016
Length 11 page(s)
Topic Strategy
Region Global
Industry Information Technology and Services
The case focuses on the response to the digital transformation of marketing by Publicis Groupe, a major advertising holding company. It traces over the course of a decade the rise of digital on the corporate agenda, the establishment of a specific unit, VivaKi, and its ongoing adaptation to organizational issues as well as shifting external conditions.
mfish is a case about global partnerships which target the bottom of the pyramid. This case focuses on mobile penetration and using a local partner to gain access to consumers, however this is not specific to mobile or fishing and can be applied across industries.
Reference 6225
Published 28 Oct 2016
Length 2 page(s)
Topic Strategy
Region Asia
Industry Information Technology and Services
mfish is a case about global partnerships which target the bottom of the pyramid. This case focuses on mobile penetration and using a local partner to gain access to consumers, however this is not specific to mobile or fishing and can be applied across industries.
mfish is a case about global partnerships which target the bottom of the pyramid. This case focuses on mobile penetration and using a local partner to gain access to consumers, however this is not specific to mobile or fishing and can be applied across industries.
Reference 6225
Published 28 Oct 2016
Length 2 page(s)
Topic Strategy
Region Asia
Industry Information Technology and Services
mfish is a case about global partnerships which target the bottom of the pyramid. This case focuses on mobile penetration and using a local partner to gain access to consumers, however this is not specific to mobile or fishing and can be applied across industries.
The case presents describes the tumultuous leadership of Carly Fiorina at HP, from her nomination as CEO, then chair, and early attempts at strategic change (a move to buy PwC Consulting) to a major acquisition (Compaq) and ultimately her removal by a board coup. At the time she was fired (and replaced by Mark Hurd from NCR) the share price was rising and results were coming through.
Reference 6075
Published 27 May 2016
Length 22 page(s)
Topic Strategy
Region North America
Industry Information Technology and Services
The case presents describes the tumultuous leadership of Carly Fiorina at HP, from her nomination as CEO, then chair, and early attempts at strategic change (a move to buy PwC Consulting) to a major acquisition (Compaq) and ultimately her removal by a board coup. At the time she was fired (and replaced by Mark Hurd from NCR) the share price was rising and results were coming through.
This case allows a rich and nuanced discussion of the various leadership dimensions of Steve Jobs, CEO of Apple Computers, who was widely regarded as a visionary leader but could be harsh with people working around him. The case raises the strategic question of profit sustainability and organizational resilience. Could Apple thrive as a creative company without Jobs?
Reference 6010
Published 26 Aug 2013
Length 13 page(s)
Topic Strategy
Region North America
Industry Information Technology and Services
This case allows a rich and nuanced discussion of the various leadership dimensions of Steve Jobs, CEO of Apple Computers, who was widely regarded as a visionary leader but could be harsh with people working around him. The case raises the strategic question of profit sustainability and organizational resilience. Could Apple thrive as a creative company without Jobs?
This case illustrates that if companies wish to tap into latent demand and create organic growth, they must learn from noncustomers.
Reference 5952
Published 26 Feb 2013
Length 3 page(s)
Topic Strategy
Region Global
Industry Computer Software, Entertainment, Information Technology and Services
This case illustrates that if companies wish to tap into latent demand and create organic growth, they must learn from noncustomers.
This case focuses on Skype in the voice-over-IP (VoIP) industry. Its offering created such exceptional utility for users around the world that Skype has become a verb – to “skype” someone means to call someone using the Skype application. Yet despite explosive growth in demand, the company was not profitable in four out of the five years prior to its acquisition by Microsoft in 2011.
Reference 5949
Published 25 Feb 2013
Length 10 page(s)
Topic Strategy
Region North America
This case focuses on Skype in the voice-over-IP (VoIP) industry. Its offering created such exceptional utility for users around the world that Skype has become a verb – to “skype” someone means to call someone using the Skype application. Yet despite explosive growth in demand, the company was not profitable in four out of the five years prior to its acquisition by Microsoft in 2011.
This is the first part of two-case series of Zappos's blue ocean strategic move as an innovative online shoe retailer. Part A focuses on how Zappos reconstructed the existing boundaries of the online footwear retail industry. It describes Zappos's distinctive value proposition that is neither an offline nor online shoe store in the conventional sense.
Reference 5932
Published 25 Feb 2013
Length 9 page(s)
Topic Strategy
Region North America
Industry Information Technology and Services
This is the first part of two-case series of Zappos's blue ocean strategic move as an innovative online shoe retailer. Part A focuses on how Zappos reconstructed the existing boundaries of the online footwear retail industry. It describes Zappos's distinctive value proposition that is neither an offline nor online shoe store in the conventional sense.