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4 case(s) found.
This case chronicles the development of the market for electronic books – the success of Amazon’s Kindle reading device, and Apple’s April 2010 launch of the iPad for e-book reading and also for watching videos, surfing the web, etc. The broader context is the book publishing industry and how e-books and e-readers affect its dynamics.
Reference 5775
Published 23 Feb 2011
Length 29 page(s)
Topic Strategy
Region North America
This case chronicles the development of the market for electronic books – the success of Amazon’s Kindle reading device, and Apple’s April 2010 launch of the iPad for e-book reading and also for watching videos, surfing the web, etc. The broader context is the book publishing industry and how e-books and e-readers affect its dynamics.
The case A describes the economics of the publishing industry in the US, and the major competitors.
Reference 4976
Published 16 May 2002
Length 24 page(s)
Topic Strategy
Region North America
Industry Publishing, Writing and Editing
The case A describes the economics of the publishing industry in the US, and the major competitors.
Case B describes the arrival of e-books and e-publishing, the strategies of the upstart e-publishers, the established publishers, and the technology providers.
Reference 4976
Published 16 May 2002
Length 17 page(s)
Topic Strategy
Region North America
Industry Publishing, Writing and Editing
Case B describes the arrival of e-books and e-publishing, the strategies of the upstart e-publishers, the established publishers, and the technology providers.
The case A describes the economics of the publishing industry in the US, and the major competitors.Case B describes the arrival of e-books and e-publishing, the strategies of the upstart e-publishers, the established publishers, and the technology providers.
Reference 4976
Published 23 Nov 2004
Length 32 page(s)
Topic Strategy
Region North America
Industry Publishing, Writing and Editing
The case A describes the economics of the publishing industry in the US, and the major competitors.Case B describes the arrival of e-books and e-publishing, the strategies of the upstart e-publishers, the established publishers, and the technology providers.