Creative director Demna Gvasalia has been the driving force behind the turnaround of Balenciaga, the century-old fashion house. The brand’s collaboration with Epic Games on two projects – The Afterworld and Fortnite – marks luxury’s entry into the metaverse.

This case deals with the issue of a joint-venture between a UK-based multinational textile company and a Tunisian, owner manager firm. The objective of the joint-venture is to upgrade the current facilities of the Tunisian firm in order to produce garments to be distributed by the UK firm.