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46 case(s) found.
This case analyses Tata Motors' strategic move to create and launch the Tata Nano, exploring the factors behind the project's earlier success and the reasons for its execution failure. It illustrates the importance of having a strong and aligned set of value, profit and people propositions in order to create and capture a blue ocean.
Reference 6275
Published 30 Jan 2017
Length 8 page(s)
Topic Strategy
Region Asia
Industry Automotive, Transportation/Trucking/Railroad
This case analyses Tata Motors' strategic move to create and launch the Tata Nano, exploring the factors behind the project's earlier success and the reasons for its execution failure. It illustrates the importance of having a strong and aligned set of value, profit and people propositions in order to create and capture a blue ocean.
This case analyses Tata Motors' strategic move to create and launch the Tata Nano, exploring the factors behind the project's earlier success and the reasons for its execution failure. It illustrates the importance of having a strong and aligned set of value, profit and people propositions in order to create and capture a blue ocean.
Reference 6275
Published 22 Mar 2019
Length 7 page(s)
Topic Strategy
Region Asia
Industry Automotive, Transportation/Trucking/Railroad
This case analyses Tata Motors' strategic move to create and launch the Tata Nano, exploring the factors behind the project's earlier success and the reasons for its execution failure. It illustrates the importance of having a strong and aligned set of value, profit and people propositions in order to create and capture a blue ocean.
As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
Reference 6223
Published 14 Nov 2016
Length 27 page(s)
Topic Strategy
Region Asia
Industry Automotive, Transportation/Trucking/Railroad
As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
Reference 6223
Published 06 Feb 2020
Length 25 page(s)
Topic Strategy
Region Asia
Industry Automotive, Transportation/Trucking/Railroad
As a result of fast-developing mobile technology, companies must deal with increasing business complexity in a high-velocity environment. The Uber vs.
Steeltech is a supplier of high-quality tools to the automotive industry. Highly successful in Western markets, Steeltech has been making lossses in China since its entry 7 years ago. Key issues are cost, quality, relationship building and maintenance, and intellectual property protection. The company needs to decide how to proceed with its Chinese operations.
Reference 5747
Published 16 Dec 2010
Length 18 page(s)
Topic Strategy
Region Asia
Industry Automotive
Steeltech is a supplier of high-quality tools to the automotive industry. Highly successful in Western markets, Steeltech has been making lossses in China since its entry 7 years ago. Key issues are cost, quality, relationship building and maintenance, and intellectual property protection. The company needs to decide how to proceed with its Chinese operations.
Nissan was in a desparate situation with staggering debts and losses, producing good but plain-looking cars. How did Carlos Ghosn and the French team manage to implement massive changes in a company deeply embedded in a Japanese culture that is reputed to be nationalistic and averse to major change? How did Ghosn manage to cut cost and increase innovation dramatically at the same time?
Reference 5195
Published 07 Jan 2004
Length 21 page(s)
Topic Strategy
Region Asia
Industry Automotive, Transportation/Trucking/Railroad
Nissan was in a desparate situation with staggering debts and losses, producing good but plain-looking cars. How did Carlos Ghosn and the French team manage to implement massive changes in a company deeply embedded in a Japanese culture that is reputed to be nationalistic and averse to major change? How did Ghosn manage to cut cost and increase innovation dramatically at the same time?
