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2 case(s) found.
The case is set in the context of the restructuring of the cement industry in SE Asia, post-1997 currency crisis. Western cement giants had long had ambitions to gain a foothold in this highly profitable industry as part of their globalisation strategies.
Reference 4936
Published 01 Jan 2001
Length 20 page(s)
Topic Strategy
Region Asia
Industry Building Materials
The case is set in the context of the restructuring of the cement industry in SE Asia, post-1997 currency crisis. Western cement giants had long had ambitions to gain a foothold in this highly profitable industry as part of their globalisation strategies.
The case is set in the context of the restructuring of the cement industry in SE Asia, post-crisis. Western cement giants had long had ambitions to gain a foothold in this highly profitable industry as part of their globalisation strategy.
Reference 4914
Published 01 Mar 2001
Length 24 page(s)
Topic Strategy
Region Asia
Industry Building Materials, Construction
The case is set in the context of the restructuring of the cement industry in SE Asia, post-crisis. Western cement giants had long had ambitions to gain a foothold in this highly profitable industry as part of their globalisation strategy.