- Your selection
- Clear all
- Broadcast Media x
- English x
1 case(s) found.
This case considers the use of social media and other electronic communication tools by the terrorist group ISIS to spread its message and recruit new members. It includes background information on social media platforms and their use by organizations as marketing tools.
-
Reference 6302
-
Published 24 Jul 2017
-
Length 16 page(s)
-
Topic Marketing
-
Region Middle-East
-
Industry Broadcast Media
This case considers the use of social media and other electronic communication tools by the terrorist group ISIS to spread its message and recruit new members. It includes background information on social media platforms and their use by organizations as marketing tools.