The case explains the nature of the new European directive on Waste Electrical and Electronic Equipment and its challenges/weaknesses. It explains how the directive will impact all business functions on a large scale. Companies need to understand what this impact will have on their product portfolio and market position in the different countries.

The case describes the web of alliances that PixTech, a small entrepreneurial start-up in France, has built to accelerate the development and exploitation of a new technology in the area of flat screen displays.

This case describes how Xerox is leading a business transformation effort to support its ambition of global leadership. Xerox built its recovery strategy in the mid-1980s on a single-minded dedication to total quality management.