In May 2010, a year after becoming President and Managing Director for Southern Europe at Discovery Inc., Marinella Soldi faces a make-or-break meeting with Discovery’s global Executive Committee. Her region is about to lose half of its revenues in a contract renegotiation with Sky Italia.

In May 2010, a year after becoming President and Managing Director for Southern Europe at Discovery Inc., Marinella Soldi faces a make-or-break meeting with Discovery’s global Executive Committee. Her region is about to lose half of its revenues in a contract renegotiation with Sky Italia.

This case study provides an opportunity to explore the person-organisation interface. From a developmental point of view, it examines the making of an entrepreneur. The case also allows for an exploration of the vicissitudes of leadership.