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    1 case(s) found.

    Farmstar Goes Global: Corporate Entrepreneurship Bringing Sustainable Value Innovation to Agribusiness

    By  Benjamin Warr,  Anne-Marie Carrick,  Luk Van Wassenhove
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    This case tells the story of successful corporate entrepreneurship bringing sustainable value innovation to agribusiness. It recounts the history of EADS-Astrium, subsidiary Infoterra and the development of a new product-service called Farmstar to help farmers reduce costs and increase yields.

      Published 28 Jun 2010

      Reference 5698

      Length 24 page(s)

      Topic Entrepreneurship

      Region Europe

      Industry Farming,  Logistics and Supply Chain

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      Farmstar Goes Global: Corporate Entrepreneurship Bringing Sustainable Value Innovation to Agribusiness

      By  Benjamin Warr,  Anne-Marie Carrick,  Luk Van Wassenhove
      Add to cart award
      • Reference 5698

      • Published 28 Jun 2010

      • Length 24 page(s)

      • Topic Entrepreneurship

      • Region Europe

      • Industry Farming,  Logistics and Supply Chain

      This case tells the story of successful corporate entrepreneurship bringing sustainable value innovation to agribusiness. It recounts the history of EADS-Astrium, subsidiary Infoterra and the development of a new product-service called Farmstar to help farmers reduce costs and increase yields.
        View case

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