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    3 case(s) found.

    The Carrot Rewards Wellness App: Innovating in the Behaviour Change Market

    By  Pierre Chandon,  Shilaan Alzahawi
    Add to cart popular award extra
    Serial social entrepreneur Andreas Souvaliotis is looking at new ways to achieve his lifelong mission: to improve the health and wellness of his Canadian compatriots. His previous venture, Green Rewards, demonstrated the power of loyalty rewards to promote environmentally-conscious purchases.

      Published 31 Aug 2018

      Reference 6424

      Length 28 page(s)

      Topic Marketing

      Region North America

      Industry Computer Software,  Health, Wellness and Fitness

      View case

      The Carrot Rewards Wellness App: Innovating in the Behaviour Change Market

      By  Pierre Chandon,  Shilaan Alzahawi
      Add to cart popular award extra
      • Reference 6424

      • Published 31 Aug 2018

      • Length 28 page(s)

      • Topic Marketing

      • Region North America

      • Industry Computer Software,  Health, Wellness and Fitness

      Serial social entrepreneur Andreas Souvaliotis is looking at new ways to achieve his lifelong mission: to improve the health and wellness of his Canadian compatriots. His previous venture, Green Rewards, demonstrated the power of loyalty rewards to promote environmentally-conscious purchases.
        View case

        The HP-Compaq Merger: A Battle for the Heart and Soul of a Company (A)

        By  Randel Carlock,  Elizabeth Florent-Treacy
        Add to cart award
        This is the fourth of a four-case series. At first glance, Hewlett Packard (HP) doesn't seem to be a family firm, but when push comes to shove - as it did during the controversial HP-Compaq merger - family matters. The case introduces the strategy that drove the merger, analyses Carly Fiorina's background and leadership style, and discusses the corporate culture of HP.

          Published 02 Jan 2006

          Reference 5064

          Length 15 page(s)

          Topic Strategy

          Region North America

          Industry Computer Software,  Information Technology and Services,  Computer Hardware

          View case

          The HP-Compaq Merger: A Battle for the Heart and Soul of a Company (A)

          By  Randel Carlock,  Elizabeth Florent-Treacy
          Add to cart award
          • Reference 5064

          • Published 02 Jan 2006

          • Length 15 page(s)

          • Topic Strategy

          • Region North America

          • Industry Computer Software,  Information Technology and Services,  Computer Hardware

          This is the fourth of a four-case series. At first glance, Hewlett Packard (HP) doesn't seem to be a family firm, but when push comes to shove - as it did during the controversial HP-Compaq merger - family matters. The case introduces the strategy that drove the merger, analyses Carly Fiorina's background and leadership style, and discusses the corporate culture of HP.
            View case

            Xerox: Building a Corporate Focus on Knowledge

            By  Soumitra Dutta,  Luk Van Wassenhove,  Beatrix Biren
            Add to cart award
            Managers now know that knowledge is an organization's most vital competitive asset. But most are still struggling with practicalities. How can knowledge be leveraged into marketplace success in any organization? A new economy is emerging built on knowledge and innovation.

              Published 08 Jan 2000

              Reference 4891

              Length 24 page(s)

              Topic Operations

              Region North America

              Industry Computer Software

              View case

              Xerox: Building a Corporate Focus on Knowledge

              By  Soumitra Dutta,  Luk Van Wassenhove,  Beatrix Biren
              Add to cart award
              • Reference 4891

              • Published 08 Jan 2000

              • Length 24 page(s)

              • Topic Operations

              • Region North America

              • Industry Computer Software

              Managers now know that knowledge is an organization's most vital competitive asset. But most are still struggling with practicalities. How can knowledge be leveraged into marketplace success in any organization? A new economy is emerging built on knowledge and innovation.
                View case

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