The two Taco Bell cases document one of the most widely discussed cases of reengineering over a twelve-year time span. The cases describe how Taco Bell moved from incremental improvements to radical reengineering and then hit a plateau in its bottom-line results.
The Taco Bell cases can be used to discuss the multi-dimensional aspects of successful reengineering and how different elements of the organization have to be changed synergistically to achieve a significant performance improvement. The extended time span of the cases also allows for a fruitful discussion of the challenges in sustaining performance improvements over time.
- PERFORMANCE IMPROVEMENT
- BUSINESS TRANSFORMATION