Prizes & Awards
Runner Up for 1995 European Case Awards, Accounting Control and Business Environment Category
A set of six cases (with General Motors Corporation, Peugeot SA, The European Economic Community, The Nissan Corporation, and United Kingdom Industrial Policy toward the Automobile Industry) that deals with the challenge that threatened Japanese foreign direct investment into the UK, and the problem that it posed to European producers and governments.
By having students play the roles of the different parties involved, to lead to an appreciation of the problems in making trade policy in the EC.
- LOCAL CONTENT REGULATIONS
- FORD OF EUROPE