Business Value of Information Technology: The CompuNet Case

Published 01 Jan 1993
Reference 4417
Topic Operations
Region Europe
Summary

The case focuses on the key role that information technology has played for the growth of CompuNet AG. The corporate IT platform allows all employees not only to share information (about competitors, customers and products), but also to exchange ideas and augment each others knowledge and expertise. The case discusses IT costs and benefits for CompuNet and future limitations of the current IT strategy.

Teaching objectives

The CompuNet case shows the linkage between business strategy and IT. It addresses two major issues: The cost-benefit aspects of strategic applications of ITNew business opportunities made possible by IT