[{"command":"add_css","data":[{"rel":"stylesheet","media":"all","href":"\/sites\/publishing\/files\/css\/css_ZaM7x5Wub2x1bz7wHqh28fKSe4l6LcOZc_ktWqjkFxY.css?delta=0\u0026language=en\u0026theme=case_publishing\u0026include=eJwlyUEKgDAMBMAPVfqk0poVApoNaSj094JeZwaZM6N7Gz1CWY2CAkvN3fAMSD27p9LKUgF_a5filhqYTpu6cHz5Aq8sHpc"},{"rel":"stylesheet","media":"all","href":"\/sites\/publishing\/files\/css\/css_JpnJx_wbX4sHUdtxf1fMi51sMD7z7tvNmBJ65MA986g.css?delta=1\u0026language=en\u0026theme=case_publishing\u0026include=eJwlyUEKgDAMBMAPVfqk0poVApoNaSj094JeZwaZM6N7Gz1CWY2CAkvN3fAMSD27p9LKUgF_a5filhqYTpu6cHz5Aq8sHpc"}]},{"command":"insert","method":"html","selector":"#microsite-144396","data":"\n\n\u003Carticle about=\u0022\/node\/144396\u0022 class=\u0022node node--type-micro-site node--view-mode-full clearfix\u0022\u003E\n  \u003Cheader\u003E\n    \n    \n        \u003C!--  --\u003E\n  \u003C\/header\u003E\n  \u003Cdiv class=\u0022node__content clearfix microsite-content-block\u0022\u003E\n    \n\n\n            \u003Cdiv class=\u0022clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field--item\u0022\u003E\u003Ch3\u003E\u003Cstrong\u003ERelated Readings\u003C\/strong\u003E\u003C\/h3\u003E\n\u003Cp\u003E\u003Ca href=\u0022https:\/\/www.wsj.com\/articles\/unilever-purpose-marketing-social-cause-11653050052\u0022 rel=\u0022 noopener\u0022 target=\u0022_blank\u0022\u003EDoes Your Mayo Need a Mission Statement?\u003C\/a\u003E by Saabira Chaudhuri, \u003Cem\u003EThe Wall Street Journal\u003C\/em\u003E, 20 May, 2022\u003C\/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https:\/\/www.marketingweek.com\/unilever-ben-jerrys-hellmanns-growth\/\u0022 rel=\u0022 noopener\u0022 target=\u0022_blank\u0022\u003EUnilever highlights Ben \u0026amp; Jerry\u2019s and Hellmann\u2019s growth following brand purpose criticism\u003C\/a\u003E by Michaela Jefferson, \u003Cem\u003EMarketing Week\u003C\/em\u003E, \u003Ctime datetime=\u00222022-02-10T13:32:09+00:00\u0022\u003E10 February 2022\u003C\/time\u003E\u003C\/p\u003E\n\u003Cp\u003E\u003Ca href=\u0022https:\/\/strategyonline.ca\/2018\/11\/20\/how-partnerships-took-hellmanns-csr-work-to-the-next-level\/\u0022 rel=\u0022 noopener\u0022 target=\u0022_blank\u0022\u003EPartnerships take Hellmann\u2019s CSR work to the next level\u003C\/a\u003E by Justin\u0026nbsp;Dallaire, \u003Cem\u003EStrategy magazine\u003C\/em\u003E, 20 November, 2018\u003C\/p\u003E\n\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\n\u003Ch3\u003E\u003Cstrong\u003EVideos\u003C\/strong\u003E\u003C\/h3\u003E\n\u003Ch4\u003EBrands with purpose grow \u2013 and here\u2019s the proof\u003C\/h4\u003E\n\u003Cdiv data-embed-button=\u0022media_browser\u0022 data-entity-embed-display=\u0022view_mode:media.embedded\u0022 data-entity-type=\u0022media\u0022 data-entity-uuid=\u0022840dd458-c7d7-47b4-aad5-f002245b6a21\u0022 data-langcode=\u0022en\u0022 data-entity-embed-display-settings=\u0022[]\u0022 class=\u0022embedded-entity\u0022\u003E\n\u003Cdiv\u003E\n\u003Cdiv class=\u0022field field--name-field-media-video-embed-field field--type-video-embed-field field--label-hidden field--item\u0022\u003E\n\u003Cdiv class=\u0022video-embed-field-provider-youtube video-embed-field-responsive-video\u0022\u003E\n\u003Ciframe width=\u0022854\u0022 height=\u0022480\u0022 frameborder=\u00220\u0022 allowfullscreen=\u0022allowfullscreen\u0022 referrerpolicy=\u0022strict-origin-when-cross-origin\u0022 title=\u0022YouTube | Brands with purpose grow \u2013 and here\u2019s the proof | Unilever\u0022 src=\u0022https:\/\/www.youtube.com\/embed\/WGH-V2mYt2Q?autoplay=0\u0026amp;start=0\u0026amp;rel=0\u0026amp;mute=0\u0026amp;enablejsapi=1\u0022\u003E\u003C\/iframe\u003E\u003C\/div\u003E\n\u003C\/div\u003E\n\u003C\/div\u003E\n\u003C\/div\u003E\n\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\n\u003Ch4\u003EHellmann\u2019s Food Waste Action\u003C\/h4\u003E\n\u003Cdiv data-embed-button=\u0022media_browser\u0022 data-entity-embed-display=\u0022view_mode:media.embedded\u0022 data-entity-type=\u0022media\u0022 data-entity-uuid=\u002246c74f5f-4df1-4de4-a93e-60c6ec47a0bb\u0022 data-langcode=\u0022en\u0022 data-entity-embed-display-settings=\u0022[]\u0022 class=\u0022embedded-entity\u0022\u003E\n\u003Cdiv\u003E\n\u003Cdiv class=\u0022field field--name-field-media-video-embed-field field--type-video-embed-field field--label-hidden field--item\u0022\u003E\n\u003Cdiv class=\u0022video-embed-field-provider-youtube video-embed-field-responsive-video\u0022\u003E\n\u003Ciframe width=\u0022854\u0022 height=\u0022480\u0022 frameborder=\u00220\u0022 allowfullscreen=\u0022allowfullscreen\u0022 referrerpolicy=\u0022strict-origin-when-cross-origin\u0022 title=\u0022YouTube | Hellmann\u2019s Food Waste Action\u0022 src=\u0022https:\/\/www.youtube.com\/embed\/InolORWt-e4?autoplay=0\u0026amp;start=0\u0026amp;rel=0\u0026amp;mute=0\u0026amp;enablejsapi=1\u0022\u003E\u003C\/iframe\u003E\u003C\/div\u003E\n\u003C\/div\u003E\n\u003C\/div\u003E\n\u003C\/div\u003E\n\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\n\u003Ch4\u003EMais sabor, Menos desperd\u00edcio\u003C\/h4\u003E\n\u003Cdiv data-embed-button=\u0022media_browser\u0022 data-entity-embed-display=\u0022view_mode:media.embedded\u0022 data-entity-type=\u0022media\u0022 data-entity-uuid=\u0022f054bffe-ceed-42f8-a1ec-675d9300e270\u0022 data-langcode=\u0022en\u0022 data-entity-embed-display-settings=\u0022[]\u0022 class=\u0022embedded-entity\u0022\u003E\n\u003Cdiv\u003E\n\u003Cdiv class=\u0022field field--name-field-media-video-embed-field field--type-video-embed-field field--label-hidden field--item\u0022\u003E\n\u003Cdiv class=\u0022video-embed-field-provider-youtube video-embed-field-responsive-video\u0022\u003E\n\u003Ciframe width=\u0022854\u0022 height=\u0022480\u0022 frameborder=\u00220\u0022 allowfullscreen=\u0022allowfullscreen\u0022 referrerpolicy=\u0022strict-origin-when-cross-origin\u0022 title=\u0022YouTube | Hellmann\u2019s | Mais sabor, Menos desperd\u00edcio\u0022 src=\u0022https:\/\/www.youtube.com\/embed\/nuPNTzKgkDQ?autoplay=0\u0026amp;start=0\u0026amp;rel=0\u0026amp;mute=0\u0026amp;enablejsapi=1\u0022\u003E\u003C\/iframe\u003E\u003C\/div\u003E\n\u003C\/div\u003E\n\u003C\/div\u003E\n\u003C\/div\u003E\n\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\n\u003Cp\u003E\u0026nbsp;\u003C\/p\u003E\n\u003C\/div\u003E\n      \n  \u003C\/div\u003E\n\u003C\/article\u003E\n","settings":null}]