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    Hey there 👋 Want to read Inspection Copies & make Favourites before you buy them? Get an account now!
     
     
     
     
     
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    COVID-19 With Female Protagonist AI Digital Sustainability Blue Ocean Strategy
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    New Case Studies

    Select the right case for your teaching among the latest cases released by INSEAD


    Board Crisis Simulation (BCS)(A) (Spanish)

    By  Stanislav Shekshnia
    Topic  Strategy
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    Board Crisis Simulation (BCS)(B): Profiles (Spanish)

    By  Stanislav Shekshnia
    Topic  Strategy
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    Digital Music Disrupted? Beatdapp, Blockchain, and the Delicate Dance of Entering the Music Industry

    By  Noah Askin,  Laura Heely
    Topic  Entrepreneurship
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    Award-Winning

    Access our growing collection of award-winners and best-sellers in one click and adopt one for your teaching


    Integration Planning at SFB (A)

    By  Georgina Hall,  Piyush Gulati,  Anton S. Ovchinnikov
    Topic  Leadership & Organisations
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    Integration Planning at SFB (B)

    By  Georgina Hall,  Piyush Gulati,  Anton S. Ovchinnikov
    Topic  Leadership & Organisations
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    Integration Planning at SFB (C)

    By  Georgina Hall,  Piyush Gulati,  Anton S. Ovchinnikov
    Topic  Leadership & Organisations
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    With Extra Material

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    Digital Music Disrupted? Beatdapp, Blockchain, and the Delicate Dance of Entering the Music Industry

    By  Noah Askin,  Laura Heely
    Topic  Entrepreneurship
    View Case

    Inheritance Tax: Spreading the Wealth

    By  Mark Stabile,  Alexandra Roulet,  Brian Henry
    Topic  Economics & Finance
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    Does a Brand Need a Purpose? Unilever Hellmann's versus Kraft Heinz Mayonnaise

    By  Mariana Hortega,  Paulo Albuquerque,  Anne-Marie Carrick,  Andrew Lee
    Topic  Marketing
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    CASE AUTHOR IN THE SPOTLIGHT - MICHAEL BIKARD
    Check out the collection of mini-cases by Michael Bikard

    We are delighted to shine the spotlight on Michaël Bikard, Associate Professor of Strategy at INSEAD. Michael’s research and teaching focus on innovation, creativity, and technological change. To understand the obstacles that hinder the emergence of new ideas, he examines the work of scientists and inventors, in academia and in firms, striving for innovative performance on the frontier of science and technology. Michaël Bikard is one of the INSEAD pioneers of “mini-cases” – short, one-page scenarios designed to spur discussion in the classroom.

    CELEBRATING WOMEN CASE AUTHORS
    Check our cases with female protagonists

    INSEAD Publishing is celebrating the International Women's Day and promoting our women case authors. 2️⃣2️⃣ of our female faculty have written case studies on various topics.

    As women writers they are key in the development of high-quality teaching case material that positively represents real women in leadership positions in the workplace. Thank you for your insightful case studies Annet Aris, Linda Brimm, Laurence Capron, Lucia Del Carpio, Lily Hua Fang, Vibha Gaba, Maria Guadalupe, Georgina Hall, Sujin Jang, Zoe Kinias, Renee Mauborgne, Erin Meyer, Melanie Milovac, Jennifer Petriglieri, Hilke Plassmann, Ioana Popescu, Alexandra Roulet, Victoria Sevcenko, Kaisa Snellman, Chriara Spina, Lucie Tepla, Claudia Zeisberger! 

    WINNER OF THE 2021 INFORMS CASE COMPETITION
    Discover the award-winning case

    Integration Planning at SFB (A, B, C)

    By Anton S. Ovchinnikov, Georgina Hall, Piyush Gulati

     

    The INFORMS Case Competition is designed to encourage the creation, dissemination, and use of new cases in operations research and the management sciences. Congratulations to the three authors on winning the competition this year!

    ONLINE CASE TEACHING TIPS DURING COVID-19
    Read and react on LinkedIn

    Professor David Dubois has written some short recommendations to help instructors who will use the cases: Digital analytics at L’Oréal , Digital transformation at AccorHotels and Digitally-powered customer centricity at AirLiquide in the coming months remotely.

    Discover the ideas for exercises which are easy to implement in an online context. They are intended to facilitate remote teaching of these three cases and may be adapted even if you use different teaching material.

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