We are delighted to shine the spotlight on Michaël Bikard, Associate Professor of Strategy at INSEAD. Michael’s research and teaching focus on innovation, creativity, and technological change. To understand the obstacles that hinder the emergence of new ideas, he examines the work of scientists and inventors, in academia and in firms, striving for innovative performance on the frontier of science and technology. Michaël Bikard is one of the INSEAD pioneers of “mini-cases” – short, one-page scenarios designed to spur discussion in the classroom.
INSEAD Publishing is celebrating the International Women's Day and promoting our women case authors. 2️⃣2️⃣ of our female faculty have written case studies on various topics.
As women writers they are key in the development of high-quality teaching case material that positively represents real women in leadership positions in the workplace. Thank you for your insightful case studies Annet Aris, Linda Brimm, Laurence Capron, Lucia Del Carpio, Lily Hua Fang, Vibha Gaba, Maria Guadalupe, Georgina Hall, Sujin Jang, Zoe Kinias, Renee Mauborgne, Erin Meyer, Melanie Milovac, Jennifer Petriglieri, Hilke Plassmann, Ioana Popescu, Alexandra Roulet, Victoria Sevcenko, Kaisa Snellman, Chriara Spina, Lucie Tepla, Claudia Zeisberger!
The INFORMS Case Competition is designed to encourage the creation, dissemination, and use of new cases in operations research and the management sciences. Congratulations to the three authors on winning the competition this year!
Discover the ideas for exercises which are easy to implement in an online context. They are intended to facilitate remote teaching of these three cases and may be adapted even if you use different teaching material.
W. Chan Kim, INSEAD Professor of Strategy and International Management, and Renée Mauborgne, INSEAD Affiliate Professor of Strategy and Distinguished Fellow of Strategy and International Management, have been named as the world’s most influential management thinkers by the Thinkers50 2019.
Five INSEAD professors have risen up the ranks of The Case Centre’s top 40 best-selling authors of academic year 2018/2019. The ranking is based on volume of sales from the preceding year, highlighting the enduring strength of each professors’ case work.
INSEAD professors have received five category awards in the 2018 EFMD Case Writing Competition. This represents the most number of awards won by a single business school this year, making INSEAD the biggest overall winner.
Organised since 1988, the Competition recognises innovative and impactful case writing and teaching in 17 categories representing critical management areas.
INSEAD, the business school for the world, today announced that 13 INSEAD cases have been listed among The Case Centre’s most popular cases of 2018. The Case Centre is a global organisation dedicated to promoting the case method in management education.
Cases are named best sellers when they rank in the top 15 by number of copies sold in their category. This year marks an improvement over the previous year, when 11 INSEAD cases were named as best sellers by The Case Centre.
“Students can be really knowledgeable – and passionate – about a particular company or region. They understand what their fellow students will like and connect with, and I have found them to be deeply engaged in both the research and the topics as case writing collaborators,” reports Felipe Monteiro, Affiliate Professor of Strategy, talking about the involvement of MBA and PhD students in case writing.
This case updates the earlier series (A through C) that described Kodak's strategy for using acquisitions to consolidate a fragmented industry in China and position themselves as the dominant player. Immediate actions post acquisition are discussed. Subsequent strategies to build distribution and the Kodak brand in China are described.