Summary
This case describes the organizational challenge in R&D of a small fast growing computer equipment company. The CEO is confronted with the need to restructure the organization, combined with the challenge to design a new building that will improve communication.
Teaching objectives
The case can be used to discuss the influence of organizational structures and architecture on communication in an R&D organization, and thus on the productivity in R&D.
Keywords
- R&D ORGANISATION
- COMMUNICATION IN R&D
- R&D MANAGEMENT
- R&D ARCHITECTURE
- AR1997
