For INSEAD professors, staff members, students or alumni
Please refer to abstract A
CASE STUDY
Automobiles Citroën (A): Transforming the Factory
By Soumitra Dutta, Enver Yucesan
Automobiles Citroën (B): ECIA
Board Process Simulation (A)
By Stanislav Shekshnia
Birkenstock: Exit the Family. Enter a Professional CEO
By Morten Bennedsen, Mark Stabile, Brian Henry
Rasurel: Reviving an Ageing Brand
By Amitava Chattopadhyay, Séverine de Wulf
